The BMW Group is using the Concours d’Elegance at Pebble Beach to present its exciting new take on a BMW roadster. Dynamic, progressive and an irresistible purveyor of thrills, the BMW Concept Z4 boasts lithe and compact proportions, a dynamic silhouette and an emotionally appealing use of forms. The attention-grabbing design study offers…
BMW Motorrad continues to drive innovation. The motorcycle manufacturer surprises with pioneering innovations and the new segment of travel enduro. After the revolutionary single-arm swing from 1980, the BMW Paralever system is introduced in 1987 in the R 100 GS. First ABS for motorcycles. In the shaft drive, the paralever ensures that the disruptive reactive…
Press Release Source: BMW PressGroup Canada BMW is pleased to introduce the updated 2018 BMW 4 Series lineup. Available in three distinct body variants, the BMW 4 Series embodies the very essence of dynamics and aesthetic appeal in the premium segment. The 2018 BMW 4 Series Coupé, Convertible, and Gran Coupé models will…
Style and tech are everything, today. Today’s modern youth is far more concerned with how a car looks and how many gadgets it has than how it actually drives. Millennials aren’t concerned with how a car drives, how it feels or how well it performs. Instead, they’d rather have a stylish techno-fest that…
Following its overall victory and two class wins in last year’s International Engine of the Year Awards, the drive system powering the BMW i8 has once again triumphed in its class – the 1.4-litre to 1.8-litre displacement category – in this year’s competition. The BMW Group’s success in the International Engine of the…
With the launch of the first generation of the BMW M3 in 1986, the BMW M GmbH, at that time operating under the name BMW Motorsport GmbH, revolutionized the sporty mid-range segment. No other manufacturer had previously ever deployed genuine motorsports technology so consistently in order to transform a high-volume production model like…
BMW Italia and Garage Italia Customs have created a special Edition model to celebrate the 50 years of BMW history in Italy. The Edition combines the icon of future mobility with the Italian art of Giacomo Balla. The car will run in the Mille Miglia 2016 following the BMW 328 driven by Sergio Solero,…
Take your vehicle to the races! Test your BMW’s limits on a track for an exhilarating day of rubber burning and racer driving. Our skilled driving coaches will be providing in-car instruction throughout the day to ensure your safety and control. Brace yourself for the ultimate adrenaline experience! Dates: Tuesday May 24th,…
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